NutriBullet is owned by the American food distributor Capital Brands. NutriBullet, founded in 2003, is today a well-known brand, focusing on stylish mixers, with over 55 million customers worldwide. The goal of the product was to facilitate a healthy lifestyle even with a fast-paced everyday life. The brand has been developed with a more powerful engine and larger cup size. Due to its cyclone effect, the contents are pressed upwards in the mixer and then spin down towards the leaves. This gives you the smoothest smoothie or the most crushed ice. It goes fast, it iseasy to clean and take with you on the go and has multiple functions depending on what you want to cook. NutriBullet recipes are available both through their app but also on their website.

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